Last May, our CCA colleague Neal Schwartz invited us to collaborate with his office to develop an identity for El Pípila—a women-owned, family-run restaurant specializing in the cuisine of Guanajuato, Mexico.
Working with Schwartz and Architecture, we provided full pro bono design services to brand El Pípila. Our work includes brand positioning and design of the trademark, wordmark, environmental graphics, and interior and exterior signage.
El Pípila opened its doors today! Special thanks to Schwartz and Architecture and La Cocina.
See the full spectrum of our work for El Pípila under Design is Play Studio Systems.
Photography: Bruce Damonte